Techsun（CEP）Integrated customer growth operation platform

Omni-channel Consumer Data Platform Date Now

Open Up Omni-channel Consumer Data
- Channels: Youzan, WeChat, Tmall, Jingdong, Tiktok, Tiktok Store, Kwai , Meituan, Eleme...
- Omni-channel consumer ID Mapping, establish brand One ID;
- Custom events, automatic collection of consumer behavior events by buried points;
- Provide omni-channel traffic integration and application capabilities to improve retention;
Label\Portrait\Grouping
- Establish a brand consumer labeling system and flexibly configure labeling rules;
- Automatic label calculation engine, support label and dimensional data model expansion;
- Realize flexible crowd segmentation based on consumer tags and behaviors;
- Provide accurate individual\group portraits based on consumer labeling, behavior, and model evaluation；
Data insight
- Based on customer profile insight and behavior monitoring, comprehensive and timely insight into marketing effects;
- Real-time data monitoring and analysis to help market and operating personnel improve their ability to respond;
- Quantify the conversion of channels and marketing activities through customer behavior traceability;
- Provide complete CDP products and services from data collection to insights and applications;

Omni-channel Consumer Marketing Platform Social Hub

Automated precision marketing
- Build a marketing automation canvas to quickly customize the push logic required for marketing scenarios;
- Integrate contact channels such as SMS, Email, WeChat, etc., to trigger push behaviors intelligently and efficiently;
- Complicated points and coupon marketing rules can be configured to support marketing activities;
- Active customers can be screened and reached accurately, accelerating the value conversion of customers;
Consumer life cycle operations
- Support the group's multi-brand strategy to achieve unified management and operation;
- Provide a complete membership rating system to improve customer loyalty;
- Insight into the full life cycle of customers, and in-depth excavation of customer value;
- Identify high/medium/low-value customers and accurately improve customer value conversion;
Group multi-brand multi-loyalty membership system
- Support multi-brand and multi-member loyalty program configuration;
- Realize unified management and operation and improve operating efficiency;
- Achieve efficient improvement of overall insight and decision-making capabilities;
- Quickly settle the group's multi-brand private domain traffic pool;

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Industry Solutions

Brand retail
- · Social Hub has accumulated a wealth of marketing practices in the brand retail industry, helping many head customers start from the construction of omni-channel data insights and customer tag portrait system, and build a complete set of online e-commerce and mini programs based on the RFM model and customer journey design , WeChat and the membership operation system of offline stores。
- · Help the brand retail industry solve marketing problems such as marketing campaign management, customer management, member sales increase, joint rate increase, and sleepy member activation, and effectively increase the repurchase rate, customer unit price and overall revenue.
Catering service
- · According to the dimensions of consumers' basic information, transaction behaviors, preferences and interests, and geographic area characteristics, the group can be accurately segmented, so as to provide consumers with differentiated products and services to meet individual needs.
- · Based on big data, combined with the status quo of the company, iteratively upgrade the brand's own supply chain and marketing strategies. On the premise of maximizing the satisfaction of customer brand expectations, strengthen the internal and external supply chain system to provide a solid guarantee for the implementation of front-end marketing strategies.
Beauty fashion
- · In recent years, "live streaming with goods" has gradually become the mainstream trend of future development. The beauty and fashion industry has undergone human-goods-field restructuring, and has gradually emerged from a digital-driven complete marketing system, opening up a business model for omni-channel consumer growth.
- · Based on the customer perspective, Social Hub helps companies in the beauty and fashion industry reshape their competitiveness through the establishment of omni-channel private domain member traffic pools and big data modeling analysis, data empowerment of the business end, optimization of customer consumption experience and sales efficiency.
Other industries
- · Since its establishment, Techsun has abstracted a rich industry knowledge base from extensive business implementation experience. We can provide enterprises with industry-depth marketing scenario solutions and operation methods.
- · At present, the companies we serve include dozens of industry categories such as footwear industry, maternal and infant industry, home appliance 3C industry, cross-border e-commerce industry, etc. Techsun can customize exclusive privatization marketing solutions for companies to strengthen the depth of the company to customers Operational capability.

Best Choice For The Enterprise

Apply for trial now, get business growth plan

Techsun CEP

Techsun（CEP）Integrated customer growth operation platform

Omni-channel Consumer Data Platform Date Now

Open Up Omni-channel Consumer Data

Label\Portrait\Grouping

Data insight

Omni-channel Consumer Marketing Platform Social Hub

Automated precision marketing

Consumer life cycle operations

Group multi-brand multi-loyalty membership system

Industry Solutions

Brand retail

Catering service

Beauty fashion

Other industries

Best Choice For The Enterprise

Qualification Certification

Rules & Agreement

About Techsun